Denniz PoP, a Swedish DJ and producer, who died in 1998 at the age of 35, is a major figure in The Song Machine. The central narrative of the book is the story of how the methods he and his friends pioneered in Sweden in the late 80’s went onto mainstream chart success in the UK and the US in the 90’s and aughts, and continue to dominate the charts today. Last night was the annual Denniz PoP awards in Stockholm, which I attended for the first time. Seeing his face projected on the big screen was a strange moment for me – it felt like a snapshot of the inside of my mind over the last couple of years as I’ve worked on the project. By making the interior exterior, this image made the project feel complete. 
